About DESKING
A specialized digital blog providing high-level analysis, software reviews, and strategic guides focused on business technology and workplace optimization.
Solving the Corporate Technology Gap
DESKING is a specialized digital blog founded in 2025 by Nathan Cole. Based in Bentonville, Arkansas, we provide high-level analysis, software reviews, and strategic guides focused on business technology and workplace optimization.
We created DESKING to solve a specific problem in the corporate world: the gap between purchasing expensive software and actually making it work for a workforce.
Our platform serves as a technical resource for HR directors, IT managers, and business owners who require objective data to make informed procurement decisions.
We do not rely on marketing brochures; we rely on testing, implementation data, and practical application.
Mission, Vision, and Values
Mission
To provide businesses with the technical clarity needed to select, implement, and optimize the tools that define the modern workplace. We aim to eliminate the guesswork in software procurement through rigorous analysis and honest reporting.
Vision
To become the global standard for workplace technology evaluation, setting the benchmark for how companies integrate digital tools with physical office environments to maximize human potential and operational efficiency.
Values
We combine technical depth with practical application, maintain rigorous analytical standards, foster transparent evaluation methodologies, and deliver actionable insights that bridge theory with real-world implementation.
Our Methodology: How We Review
At DESKING, we believe that a software review is only as good as the process behind it. To ensure our readers receive accurate information, we follow a standardized four-pillar evaluation process for every tool or platform mentioned on our site.
Technical Architecture and Security
Before looking at the interface, we examine the bones of the software. For our Antivirus & Cybersecurity and HR Software reviews, this means checking for SOC 2 compliance, data encryption standards, and multi-factor authentication (MFA) capabilities. We prioritize tools that protect company data and respect employee privacy.
User Experience (UX) and Adoption Rates
Software is a wasted investment if the team refuses to use it. We evaluate the learning curve of every platform. Our Project Management reviews, for example, look at how many "clicks" it takes to complete a standard task. We look for intuitive design that reduces the need for extensive (and expensive) training sessions.
Integration and Scalability
No tool exists in a vacuum. We analyze how well desk booking tools or ATS software integrate with existing stacks like Slack, Microsoft Teams, or Google Workspace. We also look at the "ceiling" of the software—can it grow from a 10-person startup to a 500-person enterprise without a complete migration?
Cost-to-Value Ratio
We look past the "starting at" price. Our analysis includes hidden costs such as implementation fees, premium support tiers, and per-user seat increases. Our goal is to give you a "Total Cost of Ownership" perspective.
Core Focus Areas
The content at DESKING is organized into specialized categories to help you find exactly what your business needs at its current stage of growth.
Workplace Strategy and Optimization
The physical office has changed. Our Workplace Strategy section focuses on the "Why" and "How" of modern office management. We provide data-driven insights into how hybrid models affect productivity and how Workspace Optimization can lead to significant savings in real estate costs. This isn't about office decor; it's about the logistics of human presence.
HR Technology and ATS Software
The war for talent is won through efficiency. Our deep dives into ATS Software (Applicant Tracking Systems) help HR teams automate the mundane parts of recruiting so they can focus on the human element. We compare features like automated resume screening, interview scheduling, and candidate experience portals.
Business Strategy and Office Culture
Technology and culture are inextricably linked. In our Office Culture and Business Strategy sections, we explore how the tools you choose define the way your employees communicate. We look at the psychological impact of digital monitoring, the benefits of asynchronous work, and how to maintain team cohesion in a distributed environment.
Why DESKING Exists
The Founder's Perspective
Nathan Cole founded DESKING in 2025 with a clear objective: to cut through the noise of the "SaaS explosion." With thousands of new tools entering the market every year, business leaders are suffering from "subscription fatigue" and "decision paralysis."
Nathan's background in tech operations taught him that most companies use less than 30% of the features they pay for. DESKING was built to be the antidote to this inefficiency. By providing clear Guides and curated Editor's Picks, we help you identify the 30% that actually matters for your bottom line.
Our Location: Bentonville, Arkansas
While DESKING is a digital-first platform, our physical headquarters are located in Bentonville, AR. This location is intentional. As a global hub for retail, supply chain, and corporate logistics, Bentonville provides a unique environment where the "future of work" is being tested every day by some of the world's largest organizations.
Operating from 1202 SE 5th Street allows us to stay grounded in the practicalities of large-scale business operations. We aren't just writing about these tools from a remote vacuum; we are observing their impact in one of the most dynamic business corridors in the United States.
Editorial Integrity
To maintain our standing as a trusted resource, DESKING adheres to strict editorial standards:
- Independent Testing: Our reviews of Software Reviews are conducted by writers with hands-on experience in the respective fields.
- Accuracy: We verify all technical specifications at the time of publication. Given the fast-paced nature of the industry, we frequently update our Just In and Trending sections to reflect the latest software patches and pricing changes.
- Conflict of Interest: Any sponsored content or affiliate relationships are clearly disclosed to the reader. We do not allow our commercial interests to dictate our editorial conclusions.
- User-Centric Design: In accordance with Google AdSense best practices, we prioritize a clean, accessible user interface. We believe that advertisements should never interfere with the readability or the utility of our technical guides.
How to Use This Resource
Whether you are here to solve a specific problem or to stay updated on industry trends, we recommend the following path:
For New Leads/Managers
Start with our Resources and Guides to build a foundation of workplace management knowledge.
For IT and Procurement
Head directly to Software Reviews for head-to-head comparisons of enterprise tools.
For Executive Leadership
Focus on Workplace Strategy and Business Strategy to understand the long-term ROI of technology investments.
"At DESKING, we don't believe in the 'perfect' software. We believe in the 'right' software for your specific team, your specific culture, and your specific budget. Our goal is to give you the data you need to find that fit. Thank you for trusting us with your time and your business strategy."
– Nathan Cole, Founder
Contact Information
We encourage feedback from our readers and inquiries from software developers who believe their tools should be analyzed by our team.
Desking Headquarters
1202 SE 5th Street, Suite 300
Bentonville, AR 72712
United States
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